Ms. Hsiao-Hui HO

Publisher:徐文怡Delivery time:2020-08-27Views:10

Ms. Hsiao-Hui HO

Associate Professor

Email: xhhe@sandau.edu.cn 

Office Location:  Room 8206, Building NO.8 

Education

Ph.D. in Business Management, National Sun Yat-sen University, Taiwan

M.A. in Radio-TV-Film, University of Maryland, U.S.A.

B.A. in English Literature, Chinese Culture University, Taiwan

Courses Taught

Integrated Marketing Communication, Strategic Management (EMI course),

Brand Management, New Media Marketing,

Exhibition Planning and Management

Research Interests

Digital, social, and mobile media consumer and marketing strategy

Research Grant

Visiting Scholar, Florida University, funded by Fulbright program (2006)

Professional Experiences

Assistant Professor, Tajen University, Taiwan

Director, Department of Applied Foreign Languages

Director, Office of International Affairs

Assistant Producer, CNBC Asia-Hong Kong

Washington Correspondent, TVBS

Reporter-Hong Kong, TVB International

Professional Qualification

CEM (Certified in Exhibition Management), issued by The International Association of Exhibitions and Events (IAEE), 2016


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