Prof. Jianguo WU
Associate Dean (Executive), Shenxiang School of Business
MBA Shanghai University of Finance and Economics.
He used to take the positions of the Director of Academic Affairs of Shanghai Business School, the director of Modern Circulation Research Center of Shanghai Business School, and the Executive Deputy Director of Shanghai Chain Management Research Institute.
Marketing, Business Negotiation, Customer Relationship Management
He has won the first prize of Shanghai Teaching Achievement Award;
He has won the second prize of Chinese Ministry of Education Teaching Achievement Award.
He has published more than 50 papers in various journals in China and abroad.
He has edited and reviewed more than 10 textbooks.
As the main person in charge, Zeng has participated in the research of more than 10 government research topics, as well as the formulation of more than 20 government commercial layout plans.
He, as the main person in charge, has participated in the research of more than 10 government research subjects and more than 20 government business layout plans, including Research on the Opening and Development of Shanghai Professional Service Industry, Research on the Layout of Shanghai Wholesale Market, Research on the Layout of International Agricultural Products Wholesale Market in the Western Suburbs of Shanghai, Shanghai Shopping Center Setting Standards, and etc.